Brand Summary

Born out of our Founder’s experience trying to find quality in-home care for a loved one, 2nd Family is a senior home care franchise designed to be different from the rest. It all starts with our Grandma Guarantee®

“If we wouldn’t trust caregivers to care for our own grandmother, we won’t send them to our clients’ homes.”

The 2nd Family commitment to quality care starts with the hiring process. The 2nd Family screening process identifies only caregivers who personally care and have the ability to build relationships with their clients. The home office based in Eldersburg, MD is completely staffed with certified nursing assistants who are compassionate, selfless, and have a strong desire to assist those in need. Franchise owners can leverage this hiring process model when building their local business.

Administratively and technologically, they also have laid the groundwork for a streamlined, organized business model. At 2nd Family, advanced technology is utilized to track care plans, scheduling, billing, payroll, and all communications between professionally trained staff and the clientele. 2nd Family provides unmatched access and coordination of care with the utmost in comfort, confidence, and flexibility. These are all tools that are available to in-home care franchise owners who join 2nd Family, to help them build an effective, meaningful business.